A Winning Playbook for Automated Marketing

A Winning Playbook for Automated Marketing

As technology has evolved, so too have the shopping habits of the modern customer. With an endless slew of reviews, images and video demonstrations constantly on hand, many of today’s consumers no longer casually graze on a diet of store window offerings and impulse...

Common Pitfalls that Can Ruin Your Customers’ Experience

With markets becoming more saturated, business often find themselves in competition with other companies as they vie for customer attention. Stiff competition indicates that businesses must tap into their customer experience strategies to truly stand out and continue...

Why YouTube is a Brand’s Backstage Pass for Marketing Success

Social media has democratized video creation like never before. Expertise is no longer necessary to make great, marketable content. And the internet’s most popular videos feature more than just entertainment. Over 70 percent of viewers ages 18-34 watch videos to pick...